Smoke typography used in the official announcement
ENTERGALACTIC for NETFLIX
Defining Jabari’s graphic world
In 2021 I was very fortunate to be involved in this spectacular animation for the album release from Kid Cudi. Tasked with creating everything from logos, interfaces and signage through to window posters and random stickers, everything had to fit within the painterly and raw, tactile style of Jabari’s world.
✦ Services — Graphic Design, Illustration, Type Design, Title Design
Moving company logo
Apartment numbers/general type; Elevator numbers/arrows
Jabari's apartment: box labels; Hendrix poster
Licence plates for cabs and other cars
Meadow's mug typography
PROCESS
To avoid distracting the viewer from the focus of the scene, certain bits of copy and illustrations were reduced to simple shapes. Most of the typography was created either from scratch or painstakingly reworked typefaces. A labour of love!
Main logo and tagline
THE STUSH BRAND
Riffing off director Fletcher Moules’ original ideas, we took the dating site brand to the next level. Featuring bold colours and cheeky copy, it lived prominently in the film on taxi ads, billboards, posters and stickers.
Various billboards and posters
Poster and stickers
STUSH app and icon ideas
Main logo treatment
Early STUSH ideas
NY street signage
Rooftop view of a few billboards/graffiti
Carmen's apartment posters
Carmen's apartment posters
Jabari's office: Door signage
Jabari's office: Len's advice; Jabari's wall notes
Jabari's office: Desktop icons
Jabari's office: Jabari's graphic tablet interface
A few phone screens
Custom emoji library
Meadow's laptop: music streaming app
The Secret Spot! Logo, menus and waiting sign
The Greasy Spoon alternate logos
Alley scene: club RAW signage/lineup posters
Alley scene: Indie gig posters
Market signs and promos
BMX stickers for Jabari, Jimmy & Jordan
Lyrics unveil as Jabari rides through Chinatown
THE BONEYARD
Bits and pieces which didn’t make the final cut, but were as much fun to make.
Main title idea (1)
Main title idea (2)
Chapter 1 Title Concept
Chapter 2 Title Concept
Chapter 3 Title Concept
Chapter 4 Title Concept
Chapter 5 Title Concept
Chapter 6 Title Concept
Initial ideas for Times Square billboards
Initial ideas for Times Square billboards
Signage for Harlem street corner
NY Street signage
Chinatown
Cosmic Comics presentation final slide
WITH THANKS
The dream team I worked with at Netflix Animation were full of humour, enthusiasm and efficiency – an absolute pleasure to work with. Thanks guys!
Director/Designer: Fletcher Moules
Producer: Mike Penketh
Line Producer: Nick Read
Production Designer/Artist: Robh Ruppel
Production Manager: Rachel Surnow
All content above © Netflix.